The Magical Formula Of Hype

“People are demanding hype but how does it exactly create value and attraction?” Read More

INSPIRING CULTURAL CHANGE BY APPLYING PSYCHOLOGY IN FASHION TO HELP CREATIVE PROFESSIONALS PUT PEOPLE FIRST.

Articles on the topic of:
commercial reality

The Tortured Artist: Myth Or Reality?

by Susan E. Jean

The Pursuit Of Selling Newness

by Pak Lun Chiu

The Clashing Colours of Kindness & Fashion

by Pak Lun Chiu

What our friends are saying

“A clever approach to fashion, intellectual questions about the right topics and always opens up a dialogue. Hajinsky brings in a new light to this sometimes absurd industry.”

Photographer & Stylist at OWOI Simon Schmidt

Articles on the topic of:
meaning & purpose

The Act of Covering

by Judith Achumba-Wöllenstein

Bedazzled by Technology

by Pak Lun Chiu

The Magical Formula Of Hype

by Pak Lun Chiu

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